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Advertising Specialist

Apply Job ID 18045 Date posted Oct. 12, 2020 Location Malvern, Pennsylvania Full Time / Part Time Full time (FT)

Quad/Graphics

Employees at Quad thrive at the intersection of thinking, making and marketing. As we continue to take the bold steps necessary to transform our offering, our goal is to provide our clients with the most powerful integrated marketing platform. We’re all partners in our company, committed to do the right thing, trusting the process, innovating for the future, growing the business, believing in each other, and having a little fun along the way.

The primary role of the Advertising Specialist is to design new ads and to perform modifications as needed, electronically rework, assemble, create and at times build various print projects in accordance with client specifications. Must be creative and have the ability to multitask on multiple projects in a fast-paced environment. This includes, but is not limited to, data entry and type-setting, image manipulation, art creation or modification.

Responsibilities:

  • Create and produce page layouts that promote the client’s brand and sales objectives.
  • Graphic design new items in ad pages, including copy and images. Develop and use sources provided to add images and creative elements to pages as necessary
  • Work with brand standards and guidelines
  • Collaborate with account manager, team members and client on a regular basis to manage workflow priorities and deadlines
  • Work with pagination and product mix to develop page layouts and final page production.
  • Revise ads as required through the proofing process, checking for missing elements, re-arranging copy blocks and other ad elements as needed
  • Understand the printing process to ensure that pages, signs and collateral are built correctly for printing
  • Advise Manager on copy legibility and discrepancy issue in ad plans
  • Work efficiently through high volumes, meeting tight deadlines with minimum amount of kickbacks
  • Provide additional creative client support on special projects as needed
  • Prepare final files for print and digital production
  • Maintain accuracy in page building and error-free documents
  • Learn job tracking system and assist in managing projects
  • Follow established proofing and check-off procedures
  • Be creative and develop various signs and support materials as needed
  • Demonstrate the ability to perform well and remain organized under tight deadlines       
  • Assist in project and/or client customer needs by providing creative concept ideas (as needed)
  • Act as liaison between Client and prepress
  • Assist in finding efficiencies for the department
  • Attend and actively participate in weekly production meetings
  • Stay current on graphic trends through continued education, trade shows, seminars, special courses, etc.

Qualifications:

  • Bachelor's degree in Graphic Design or related field preffered 
  • Expereince Mac operator
  • Knowledge of creating and working with templates and style sheets; including page formatting of copy, placing photos and artwork; producing multiple versions
  • Proficiency in all Mac-based, industry-standard software programs including, but not limited to: Adobe Creative Cloud - InDesign, Photoshop and Illustrator, Microsoft Office and Acrobat
  • Knowledge of the Windows platform
  • Experience with data-driven page production
  • Knowledge of all steps required for the print process and an understanding of production methods to ensure designs can be produced for print delivery
  • Network, Internet, Email communication systems
  • General understanding and knowledge of e-marketing vehicles and specifications.
  • General advertising, marketing and media terminology and processes
  • Ability to speak, read and write in the English language

Additional Company Information 

We offer excellent benefits to eligible employees, including 401(k), holidays, vacations and more.

Quad is proud to be an equal opportunity employer and values diversity. We are committed to creating a place of belonging — a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Quad does not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws. Quad also prohibits harassment of applicants and employees based on any of these protected categories.

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