Skip to main content

Learn more about Quad's response to COVID-19.

Marketing Data Analyst

Apply Job ID 20001 Date posted Jun.. 25, 2021 Location Remote Full Time / Part Time Full time (FT)

Quad/Graphics

Employees at Quad thrive at the intersection of thinking, making and marketing. As we continue to take the bold steps necessary to transform our offering, our goal is to provide our clients with the most powerful integrated marketing platform. We’re all partners in our company, committed to do the right thing, trusting the process, innovating for the future, growing the business, believing in each other, and having a little fun along the way.

Senior Analyst / Marketing Data Scientist

Position Overview: This role analyzes customer data to develop actionable insights in customer behavior.  Measurement, test & learn, statistical, and modeling techniques will be used to create recommendations in marketing and media strategies to improve client’s business results.

Responsibilities:

  • Identify and use appropriate data sources and manipulate data to carry out in-depth quantitative analyses of customer, market and transaction level data sets.
  • Evaluate impact of marketing programs through use of test design and analysis of programs and target audiences.
  • Determine meaningful insights from data and provide recommendation to improve clients’ marketing strategy.
  • Design appropriate methodologies (encompassing type of data, time frame, calculations or statistical techniques, appropriate comparisons) to answer client business questions.
  • Evaluate the quality and accuracy of existing analyses when providing current analysis.
  • Create marketing metrics reports and management dashboards for multiple client accounts using data visualization. (Learn to design the reports as data visualization skills develop.)
  • Use statistical techniques (e.g. regression models, time series models, factor analysis and clustering), as needed.
  • Package analytical deliverables, whether in Excel, PowerPoint or Tableau, for maximum impact. Present findings verbally with clarity to internal audiences.
  • Communicate clearly with the Manager, Client Directors, Project Managers and other analysts/developers to thoroughly understand client’s needs, analyze data appropriately and deliver the work products to client’s satisfaction.


Required Knowledge/Skills/Capabilities:

  • BA/BS in Finance, Economics, Marketing, Statistics, Engineering or quantitative related field.  Master’s degree preferred
  • Background in regression/predictive modeling and other advanced quantitative techniques(clustering, time series)
  • 0-4 Years Marketing or Business Analysis experience.
  • Proficient in Excel and PowerPoint.
  • Familiarity with SQL, Python, R, Alteryx, Pyspark, Tableau or equivalents.
  • Clear and concise communication skills

Additional Company Information:

We offer excellent benefits to eligible employees, including 401(k), holidays, vacations and more.

Quad is proud to be an equal opportunity employer and values diversity. We are committed to creating a place of belonging — a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Quad does not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws.  Quad also prohibits harassment of applicants and employees based on any of these protected categories.

Drug Free Workplace

Apply

Be part of our talent community.

Sign up here for job alerts from Quad

Interested InSelect a job category from the list of options. Search for a location and select one from the list of suggestions. Finally, click “Add” to create your job alert.