General Purpose of Job:  

The Manager, Ad Operations is responsible for the success of our advertising campaigns, ensuring smooth execution and optimal performance. The ideal candidate will have a significant AdTech background, an expert-level understanding of digital advertising, and excellent technical skills. This is an ideal role for an AdTech expert with a strong sense of urgency seeking to apply their technical knowledge within our agency.

Key Responsibilities:

•    Act as a subject matter expert on campaign and platform setup; manage team campaign executions, tracking pixels implementations, AdTech troubleshooting, and tag management system support to ensure proper measurement 
•    Lead cross-department collaboration to eliminate blockers for day-to-day tasks  
•    Adhere to data privacy and compliance laws when handling sensitive data 
•    Partner with internal stakeholders to align on and implement performance KPIs and execution SLAs 
•    Reinforce best practices for campaign setups and platform implementations 
•    Act as technical representative with active participation in internal and external meetings 
•    Lead the discovery, recommendation and potential implementation of new technologies, concepts, or processes 
•    Collaborate with leadership and peers to develop solutions that will enhance our operational efficiency, tools, and systems, and improve current workflows. 
•    Establish relationships with third-party vendors and service providers, as needed 
•    Responsible for managing a team of direct reports (remote and across all Rise locations) with accountability for all aspects of team oversight, including employee onboarding, employee training, employee performance (accountability and behavior), employee retention 
•    Ensure continual growth and training of junior team members; identify strengths and opportunities for team development; provide ongoing feedback to and develop skills / careers of team members through proactive, regular conversations and collaboration 
•    Assign work across team members to leverage each person’s individual skills, as well as motivate their interests and keep them challenged; collaborate with Technical Project Managers re: same 
•    Provide high-level technical and decision-making mentorship 
•    Lead the response to major AdTech incidents coordinating resolution and mitigation efforts 
•    Stay up-to-date with industry trends and best practices and share with team members 
•    Channels include but are not limited to: Programmatic, Search, SEO, Social, Affiliate, Marketplace, Influencer, Broadcast and Out of Home.

Job Requirements: 
Education:

•    Bachelor’s degree (communications, marketing, advertising, or business)  
•    Ability to speak, read and write the English language 

Experience:

•    5+ years of hands-on technical experience in ad operations or a related field 
•    2+ years of experience with 2+ direct reports 
•    Experience leading an international team (US, Mexico, India) is a plus 
•    Strong knowledge of digital and traditional marketing channels, platforms, and tools 
•    Experience implementing an analytics platform, conversion API, data management platform, and/or tag management platform 
•    Strong knowledge of digital marketing channels, platforms, and tools 
•    Analytical, problem-solving, communication, and interpersonal skills 
Certificates, Licenses, Registrations:
N/A