General Purpose of Job:  

We seek a highly motivated, detail-oriented, and experienced individual to join our growing team. This role is crucial to the success of our advertising campaigns, ensuring smooth execution and optimal performance. The ideal candidate will possess a strong understanding of digital advertising and excellent technical skills. This is an ideal role for an experienced Ad Operations / traffic professional seeking to leverage their AdTech troubleshooting capabilities.

Key Responsibilities: 

•    Manage complex digital and traditional advertising campaigns, which include implementing campaigns across ad servers and other technologies, ensuring proper creative implementation 
•    Implement tracking pixels, troubleshoot AdTech platforms, and assist with tag management systems to ensure proper measurement and attribution 
•    Collaborate with team members to complete day-to-day tasks for stakeholders 
•    Assist with the documentation of internal processes and policies tied to ad operations 
•    Manage data related to advertising campaigns, including list uploads and segmentation for targeting purposes 
•    Ensure data privacy and compliance with relevant regulations 
•    Integrate offline data sources with relevant digital platforms 
•    Audit existing platform setups and provide recommendations 
•    Assist with the discovery of new technologies, concepts, or processes 
•    Mentor junior team members, providing support and training on campaign management, technical implementation, and troubleshooting 
•    Reinforce best practices and processes; identify and execute on opportunities for improvement 
•    Stay up-to-date with industry trends and best practices, contribute to ad operations processes and procedures, and collaborate effectively with cross-functional teams 
•    Channels include but are not limited to:  Programmatic, Search, SEO, Social, Affiliate, Marketplace, Influencer, Broadcast and Out-of-Home

Job Requirements: 
Education:
•    A bachelor's degree in marketing, advertising, or a related field is preferred. 
•    Ability to speak, read and write the English language 
Experience: 
•    3+ years of experience in ad operations or a related field 
•    Understanding of and proven experience with AdTech platforms and ad tagging methodologies 
•    Experience with tag management systems and data management platforms is a plus